Phillips Motorsports Marketing is proud to announce the acquisition of a sponsor for Ed Coughenour's C & C Racing Featherlite Southwest Tour team. Iomega Corporation will be the primary sponsor of Ed's #98 Monte Carlo at the upcoming NAPA 200 race at Sears Point on June 26th.

Iomega sponsored Ed for a partial season last year, and is excited to be involved with the team once again. Their return to the team for this event was a natural, based on their past experience with Ed, and the visibility of the Sears Point race to the computer savvy fans who will attend this event. "With Ed's extensive marketing experience, and his focus on maximizing the visibility of his sponsor, I am confidant that Iomega will be very pleased with their exposure at the NAPA 200", says Dave Phillips, president of Phillips Motorsports Marketing.

Iomega has been involved with motorsports in the West for the last several years. In 1997 and 1998, the company cosponsored Winston Cup Pole Qualifying Day with Fry's Electronics. They also were the title event sponsor for the Winston West's "Iomega/Fry's 100" event held in October each year. In addition to Ed's sponsorship in 1998, the company also cosponsored Butch Gilliland's #1 Winston West team with ONSALE for the remaining 3 events of the 1998 season.

Iomega Corporation is the leader in removable storage products for computers. The company markets products such as Zip drives, Jaz drives, and the new Clik! product, which is a 40Mb portable image storage solution for digital cameras. The now famous Zip drive has sold over 21 million drives since they were introduced in 1995.

Phillips Motorsports Marketing is a successful, multi-faceted motorsports marketing firm located in the San Francisco Bay area. A former sponsor himself, Dave Phillips felt a need to bring more visibility of NASCAR racing in the West to leading corporations. PMM represents some of the finest drivers in Winston West, and Featherlite Southwest Tour, including; Scott Busby, Butch Gilliland, Ed Coughenour, Tony Toste, Kelly Tanner, Matt Reilly, and Jeff Anthony. PMM will also be representing Preston Wood's Coors Silver Crown Series sprint car team, with Rebel Jackson as the driver. The firm also represents leading racing facilities such as Sears Point and Atlanta Motor Speedway. PMM's services include sponsor acquisition, professional sponsor marketing kits for race teams, consulting, and internet commerce of race related accessories. For further information, please contact Dave Phillips at 925-606-7080, or email us at phillipsmotorsports@home.com.

Source: Phillips Motorsports Marketing
Posted: 5/27/99