Sandusky, Ohio (May 4, 2001) - To support retailing efforts of the FastTrack Driveway Maintenance Products, the FastTrack Driveway Sealer logo will be prominently displayed on the No. 88 NASCAR Craftsman Truck on May 6th at Gateway International Raceway. The truck will be painted neon yellow with a white and black stripe along the side. Matt Crafton is the driver of the No. 88 Chevrolet Silverado. Crafton is a Rookie-of-the-Year candidate and reigning NASCAR champion in the Featherlite Southwest Series.
"We believe promoting the FastTrack brand on the No. 88 Craftsman Truck will increase awareness of the product and spark interest among home owners who may want to learn more and purchase the product," stated Rick Noon, marketing director for SealMaster Industries, the manufacturer of FastTrack.
In addition to black, FastTrack is available in four attractive earth-tone colors including Brickyard Red, Forest Green, Sahara Beige and Mocha Gray. It is currently being made available to home centers, hardware stores and lumberyards. The launch of the complete product line will include sweepstakes and in-store promotions.
"FastTrack is the ultimate driveway sealer for Do-It-Yourselfers," stated Noon, "It features 100% acrylic water-based technology and is guaranteed not to stain kitchen floors or carpets."
Product support for FastTrack is available through www.homedriveway.com. Do-It-Yourselfers can visit the site for detailed information and color photos showing driveway repair methods and application techniques utilizing FastTrack products. Also included on the site is a section called, "Ask An Expert", where Do-It Yourselfers can email an 'expert' for additional technical information.
Since 1969, the name SealMaster has been synonymous with quality pavement maintenance products and equipment. Today, SealMaster is one of the world's largest producers of pavement sealers with over 275 millions gallons applied to pavement worldwide, including home driveways and major speedways. SealMaster is referred to as the one-stop-source for pavement maintenance products and equipment.
"From the speedway to the driveway, FastTrack is the number one choice for quality and performance," stated Noon.
FastTrack is a registered trademark of SealMaster Industries. SealMaster Industries is based in Sandusky, Ohio. For more information about SealMaster, visit www.sealmaster.net.
The Ram Tough 200 NASCAR Craftsman Truck race will be telecast live on ESPN
from Gateway International Raceway in Madison, Illinois. Race starts at 4:00
P.M. E.S.T. For more information check out www.mattcrafton.com or contact
Janet Risner, media representative, at 888-394-7325.